AUTOMATED MARKETING FOR ELECTRICIANS
Marketing that runs while you're on the tools
Your past customers already trust your work — they just don't know you fit EV chargers, service smoke alarms, or upgrade lighting. Automated Marketing sends professional campaigns to your customer list, written for you, so your name lands in inboxes without you writing a word.
Get your free audit
Your customer list is the cheapest work you'll ever win
Think about everyone you've done a job for in the last three years. They know you, they've paid you, they'd recommend you — and most of them have no idea what else you offer. That customer who had a fault fixed in 2024 might be pricing up an EV charger right now, from someone else, because you never mentioned you install them.
Automated Marketing puts your name back in front of them at the right moments: an EV charger promotion when energy prices bite, a smoke alarm check before winter, energy-saving lighting upgrades in spring, a heads-up about garden electrics as summer starts. Each campaign is a job prompt dressed as a helpful note.
And crucially, none of it lands on your to-do list. The campaigns are written, designed, and scheduled for you — you approve the plan, and your marketing simply happens, month after month, whether you're up a ladder or on holiday.
How it works
1
We build your calendar
During setup we map a year of campaigns around your services and seasons — EV chargers, safety checks, lighting upgrades — and import your customer list.
2
Campaigns are written for you
Each email is drafted in your business's voice with a clear next step for the reader. You get sign-off before anything is sent.
3
Enquiries roll in on schedule
Campaigns land in customer inboxes at the right time of year, and replies and bookings come straight to you — no software to drive.
Why electricians use automated marketing
📧
Written and sent for you
No blank-page evenings trying to write a newsletter. Every campaign is drafted, designed, and scheduled — you just approve it.
🚗
Sell the services they don't know about
EV charger installs, solar-ready upgrades, smart home wiring — campaigns tell past customers about the high-value work you'd rather be doing.
🌞
Seasonal by design
Smoke alarm checks as the clocks change, outdoor sockets before summer, lighting before the dark months. The right prompt at the right time converts.
👥
Warm audience, better returns
Emailing people who've already hired you outperforms any ad aimed at strangers — no bidding wars, no cold introductions, no wasted spend.
🔁
Consistency without effort
Marketing only works when it's regular, and regular is exactly what busy electricians can't sustain by hand. Automation never has a busy week.
✅
One approval, then autopilot
You review the campaign plan once at setup. From there it runs in the background, and you'll hear about it when the enquiries arrive.
Automated Marketing FAQs
What kind of campaigns work for an electrical business?
The reliable performers are service-led: EV charger promotions, smoke and heat alarm servicing, energy-saving lighting upgrades, garden and outdoor electrics before summer, and safety checks for older properties. We tailor the mix to the services you want more of.
Who actually writes the emails?
We do. Each campaign is written in your business's voice, checked with you before sending, and designed to read like a helpful note from a local electrician — not a corporate newsletter. You never start from a blank page.
I only have a small customer list. Is it still worth it?
Yes — a few hundred past customers is a genuinely valuable audience, because every one of them has already paid you once. Even a small list reliably produces enquiries, and the list grows automatically as every new job adds a contact.
Is emailing my past customers allowed under GDPR?
Contacting your own customers about your own similar services is generally permitted under the soft opt-in rules, provided every email includes a clear unsubscribe. We set the campaigns up to follow those rules from day one.
Which plans include Automated Marketing?
Email campaigns are included from the Growth plan, and the Scale plan adds the full Marketing Automation service on top. The pricing page breaks down exactly what each tier covers.
How quickly can campaigns start going out?
Most electricians are live within 48 hours of the free audit. We import your customer list, build the campaign calendar, and draft the first sends — setup is done for you, and nothing goes out without your approval.